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Privacy and Spam Policy


Last modified on March 20, 2010

 

PRIVACY POLICY: Alteract Marketing LLC (hereinafter referred to as Alteract) is committed to protecting the privacy of visitors to our website, subscribers to our newsletters and reports, members of our forum and those providing contact information. Our content includes information about products, events, photos, video and interactivity with our users and also provides links to other Alteract Marketing sites. While we encourage the interactive nature of our website, we strive to promote the online safety and privacy of our users.

Alteract Marketing is opposed to unauthorized commercial e-mail delivery, otherwise known as spam. Please read the following Privacy Policy to understand how your personal information is treated. From time to time Alteract may offer new information or services that may affect this policy. If you have any questions or concerns regarding this Privacy and Spam Policy, please send an e-mail to admin@alteractmarketing.comThis e-mail address is being protected from spambots. You need JavaScript enabled to view it.

We have implemented this Privacy Policy governing the personally identifiable information ("Personal Consumer Information") collected by this Site. This Privacy Policy does not govern Personal Consumer Information collected from any other source or in any other manner.

USE AND SHARING OF INFORMATION: We reasonably attempt to ensure that we never intentionally disclose any personal consumer information about you as an individual user to any third party without having received your permission (through opting in or similar procedures) except as provided for herein or otherwise as permitted or required under law.
Personal information collected is used primarily for the purpose in which it is collected: to facilitate the distribution of a newsletter, document, membership or inquiry to interested recipients. In addition, we may use your information as follows:

  • Information may be used in aggregate with other subscribers to review the effectiveness of our marketing programs and analyze other general demographic trends
  • We may occasionally contact you to conduct surveys or to obtain feedback on our products, our website, industry trends or other aspects of our business
  • To notify you of new information or services that may be of interest to you
  • To send promotional materials
  • In connection with optional contests, special offers or promotions. We will share such information with necessary third parties for the purpose of carrying out the contest, special offer or promotion. Your participation in the contest, special offer or promotion constitutes your consent to such disclosure and use of such information.
  • The information you enter when making a purchase will be shared with payment processors, financial gateways and your credit card company to authorize credit card payments. Such information may also be shared with necessary third parties solely for the purpose of carrying out the transactions.

SHARING OF USER CONTENT ON THE SITE:  When users send us stories, photos, testimonials and/or other User Content, these materials may be posted on our site. We will not return any materials, such as photographs, once they have been sent to us.

SPAM POLICY:  Alteract Marketing is strongly opposed to spam. We will only send e-mail to users that have explicitly requested to receive an e-mail from Alteract Marketing. Examples may include:

  • Opt-in subscribers to the Pay-Per-Click Insider Tips Newsletter
  • Forum members (will receive notifications of message responses and forum announcements)
  • Users that complete a contact form
  • All communication will be related and relevant to what you have requested.

LEGAL DISCLAIMER: We may disclose personal information when required by law or in the good-faith belief that such action is necessary in order to conform to the edicts of the law or comply with a legal process served on our site. We will also release specific information in special cases, such as if there is an attempted breach of the security of the Sites or a physical or property threat to you or others. We may also transfer user information, including personal consumer information, in connection with a corporate merger, consolidation, the sale of related assets or corporate division or other fundamental corporate change. We may provide access to your personal consumer information to our contractors who are performing services for us in connection with our Sites or the services that you have requested.

ELECTRONIC NEWSLETTER: To register online for our electronic newsletter "Pay Per Click Insider Tips" we request the following required information: (i) full name, and (ii) e-mail address  via an online form. The provision of this information is mandatory in order to receive our newsletter. The provision of the remaining information requested on the registration form is optional. Alter act relies on a third-party service provider to collect contact information and distribute our newsletter. We will be happy to provide you with a copy of their privacy policy upon request.

ONLINE PURCHASES: When you purchase a product from Alteract (such as the AdWords Advantage Online Summit), we utilize a third-party online shopping system. Click here for their Privacy Policy. To process your payment, certain standard required information includes address and credit card information. Transactions are secured via SSL encryption and credit card details will never e-mailed. Credit information is purged from our systems on a regular basis.

OPT IN OR OPT OUT: If you "opt in" to receive information from us or others, you can change your mind later. If, at any time, you would like to stop receiving such information or opt out of a feature, you can make this change at any time by clicking on the unsubscribe URL embedded in our newsletter.

USE OF "COOKIES" OR OTHER TECHNOLOGIES:  We may use "cookies" and/or other technologies or files (collectively, "cookies") to identify how visitors make use of this Site. This aggregate tracking information may be used to help us improve and enhance the website experience for all of our visitors. If you would prefer not to have such cookies stored on your computer, you may modify your browser settings to reject most cookies, or manually remove cookies that have been placed on your computer. However, by so rejecting the cookies, you may be unable to fully access the offerings on this site.

SECURITY OF INFORMATION:  We maintain reasonable standards of confidentiality and security for this site and for the Personal Consumer Information collected from this site. The Personal Consumer Information you provide is secured using industry standard e-commerce security technology. We also restrict our own employees' access to Personal Consumer Information. However, it is possible that someone may intercept or access communications, transmissions and/or Personal Consumer Information. You must also seek to protect against unauthorized access to any information that you use in connection with this website, and you should remember to close the browser once you have completed your activities on the site or if you have decided to step away from your computer. In the event that we determine that there has been a security breach resulting the unauthorized disclosure of Personal Consumer Information to a third party, we will notify consumers whose Personal Consumer Information has been so disclosed by posting such information on the site and, if email contact is possible, then we would send an email advising of the status.

LINKED SITES:  This web site contains links to other sites that are not controlled and/or maintained by Alteract. Please be aware that these other websites may have different privacy policies which may subject you to different privacy practices. Please review the privacy policies of such other websites for information concerning what information is collected on such sites and how it is used. This Privacy Policy applies solely to information collected by this web site.

CHANGES IN POLICY:  This Privacy Policy may change from time to time. We will post changes to the Privacy Policy at this Site. Please review this Privacy Policy often so that you will remain abreast of Alter act's current policies, including our policies concerning the gathering and use of information that may be collected on our site.

GOVERNING LAW:  This Privacy Policy shall be governed by the laws of the State of Washington, without regard to its conflict of law provisions. Any dispute concerning this Privacy Policy or your use of this site shall be submitted to binding arbitration in Washington within one (1) year from the date that the cause of action arose (or, if multiple cause of actions are involved, from the date that the first cause of action arose), with such arbitration conducted pursuant to the then prevailing rules of the American Arbitration Association. To the fullest extent permitted by law, no arbitration brought pursuant hereto shall be joined to any other action or any other arbitration initiated pursuant hereto. If any portion of this Privacy Policy is deemed unenforceable, unlawful or void by a Court of competent jurisdiction, then that portion of the Privacy Policy will be deemed severable and will not affect the enforceability or validity of the remaining portions of this Privacy Policy.

Copyright 2010 Alteract Marketing LLC/b2b Search Strategy. All rights reserved.

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